Madden NFL 18 was just released in August and is the first Madden developed with the new Frostbite gameplay engine – the same used in FIFA – which generates realistic player animations and an authentic feel of playing through a real sporting event. The new Madden looks to duplicate the success of FIFA 17’s popular story mode feature – called The Journey – which helped drive strong sales of FIFA 17 last year. Madden 18 has already received good reviews for its new Longshot story mode and should help the football franchise bring in new gamers.
Another element working in EA’s favor with the new Madden is esports. EA and the NFL recently announced the new Madden NFL Club Championship. It creates the third Madden esports tournament as part of what’s called the EA Majors, where the best Madden players will compete to win a $1.15 million cash purse.
What’s interesting here is that Ultimate Team serves as the gateway to esports for EA’s sports franchises, so as interest grows in Madden and FIFA esports tournaments, it helps fuel growth in Ultimate Team revenue.
MUT gives you rewards for playing games and you need to seek this opportunity to earn some extra coins. Having more coins on hand is always welcome- and making them faster is one way of having more of them on hand. After all, having more coins on hand means you’re ready to start spending big on your team.
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